Your Privacy Choices
As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.
Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.
If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.
MEET THE FOUNDER
Alena Weissenbaeck
Founder of WELAB BIOTECH · Hair Practitioner, IAT (International Association of Trichologists)
WELAB BIOTECH began with my own experience of hair loss, and my frustration with the products I tried.
I wanted to create an effective serum that felt good to use and fitted easily into everyday life, without a complicated routine or a shelf full of products. That search led me deeper into hair and scalp science, and eventually to developing a serum of my own.
Alongside my background in finance and 13 years in beauty and wellness, I qualified as a Hair Practitioner with the IAT and continue to study. This path taught me to ask questions, examine evidence and look beyond marketing promises.
I was involved in every stage of our first serum's development and have personally used the final formula since December 2025. It reflects what I wanted as a customer: thoughtful formulation, comfortable daily care and realistic expectations.
Evidence before hype. Formulation before trends. Long-term results before quick fixes.
Media and Publications
Follow for perspectives on hair and scalp care and updates from WELAB BIOTECH.
View profile →